Rend Lake College News

RLC expands, enhances Visual Communication Design program

Written by Brett Herrmann | Oct 13, 2020 5:00:00 AM

Rend Lake College has expanded its design program with new course offerings and a name change. The Visual Communication Design program (formerly Graphic Design) is staying on trend with the innovations in the field of design to include not only graphic design print and production training, but also advanced web techniques, MOTION DESIGN and design thinking.
The new motion design courses; Motion Design I, II, and III provide yet another outlet for fulfilling the needs of individuals as well as business and industry. The Motion Design discipline applies graphic design principles to filmmaking and video production through the use of animation, animated text, web-based animations and visual effects.

At the core of the program is providing students with a solution-based approach to solving problems. Design is a way of thinking and working as well as a collection of hands-on methods. Design includes developing an understanding of the people for which the products or services are created. Understanding how users interact with products as well as being knowledgeable about the conditions in which they operate allows designers to understand the user, challenge assumptions and redefine problems in an attempt to develop alternative strategies and solutions.

With the introduction of the new course offerings comes an arsenal of applications to execute the solution to a particular design problem for a particular group or individual. Beyond instruction of new course offerings of Adobe programs such as Premiere Pro and After Effects, the RLC Visual Communication Design facility offers a fabrication lab that includes CNC equipment, laser cutter, 3D printing and more for a variety of output methods.
The AAS Visual Communication Design program is a 67 credit hour degree with articulations-transfer options and four certificate options in Graphic Design, Graphic Web Design, Motion Design, and Marketing Specialist.

Jennifer Tarantino-Linsin, Visual Communication Design instructor states, “As Rend Lake College moves forward, Design is not so much ‘Thinking Outside the Box’ but more turning it on its edge, upside down and even peeking inside. The job of a designer is to solve a problem with an idea that may not have previously been imagined. One tool we use to execute a design and problem solve is technology. As technology continues to evolve, designers have to be skilled and knowledgeable about how to execute the various outlets this technology requires. Today’s designer will be creating for a data-rich environment that is responding to everything we do. We have to be willing to constantly learn and relearn the tools that help give shape to our designs”.

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